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God's Business

Welcome to "God's Business," where your host Nicholas Bayerle interviews the top Christian Business owners and leaders to help you not just build a good business but execute God’s Business. In each episode, you'll hear from successful business leaders, influencers, and pastors who share their personal journeys, insights, and strategies for building and growing a business with God as their focus. Our guests come from a variety of industries and backgrounds, but they all share a common thread: a deep faith in God and a commitment to using their businesses as a vehicle for positive change in the world. Join us as we delve into the challenges and triumphs of running a business with a higher purpose, and discover how you too can create a thriving business that reflects your values and fulfill God’s call on your life. Tune in to "God's Business" and be inspired, equipped, and challenged to grow in every area of your life.
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Jul 17, 2019

Brian Kurtz has been a serial direct marketer for almost 40 years. He has overseen 1.3 billion pieces of 3rd class mail, sending it in direct response marketing. At the height of infomercial success, Brian bought media in excess of $80 million and sold over 3 million books via direct response television over a three year period. In this episode,  you will learn Brian’s tricks and tips to not only focus on your goals but how to wow your clients.

 

Timestamped Show Notes:

[3:42] Starting Life As Brian Kurtz 

[10:36] Developing Core Beliefs

[14:13] Figuring out “The Gap” Method

[20:43] Transitioning Into The World Of Marketing

[26:50] Mastermind Groups

[29:30] Contribute To Connect

[34:26] Money Mindset Shift 

[38:32] Finding The Right People And Your Right Product 

[44:12] Discovering A Possible Niche

[47:58] Overdeliver

 

Takeaways:

  1. Spend an hour writing down 5 things you want to accomplish in your next quarter.
  2. Always remember the importance of family.
  3. Look at your life in 90-day increments to organize your goals and keep yourself on track
  4. The success formula for direct marketing campaign is 40% list, 40% offer, 20% creative/ sales message.
  5.  You have to be a teacher and a student. You never stop learning.

 

Resources:

Grab Brian’s Book Overdeliver

Grab The Modern Day Businessman

Connect with Nicholas

Join The Brotherhood FB Group

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