Katya Varbanova is the founder of Peri10k and one of the pioneers and experts in the live video marketing revolution. She is a viral video marketing expert business strategist. Has helped 1300 clients by helping them get to know their perfect client through personality types they attract. In this episode, listen to Katya breakdown the importance of both personal and client relationships based on compatibility of personality types.

Timestamped Show Notes:

[4:18] Who Is Katya Varbanova?

[12:20] Getting Into The World Of Myers Briggs 

[19:55] Breaking Down Each Letter

[25:05] Cognitive Functions

[32:42] Identifying Your True Identity

[39:28] Commonalities With Personality Types 

[53:21] Relating With TV Character’s Personality Types

[57:02] Compatibility Types

Takeaways:

1. Always see opportunities, not obstacles.
2. It’s best to work with and have relationships with people that compliment your personality type.
3. ENFJ, ESFJ, INFJ, ISFJ personality types are considered a doormat.
4. If you’re watching a movie and a character annoys you, it’s likely that they are very similar to you.

Resources:

Check Your Compatibility

Connect with Nicholas

Grab Your Copy Of The Modern Day Businessman

Join The Brotherhood Facebook Group

Alex Mehr is the CEO & Co-Founder of Mentorbox, former CEO & Co-Founder Zoosk (which he sold for $300 million), and a previous NASA Scientist. He has launched over 30 products/companies. In this episode, Alex explains that no accomplishments would be possible without learning business strategies and techniques from people who were ahead of him through reading their books. 

Timestamped Show Notes:

[3:06] Alex’s Upbringing

[4:58] Built-Up Hunger To Learn

[8:03] Making Information Simple And Easy For People To Have

[12:56] Changing Perspectives On Books 

[18:05] Advancing People To A New Lense

[22:38} Taking Books To A Low Investment With A Higher Value

[27:04] Making Businesses Successful

[40:03] Going From Failure To Failure With No Lack Of Enthusiasm

[48:09] Using Influence To Positively Make An Impact

Takeaways:

1. Use all the available resources and knowledge surrounding you to your advantage.
2. Books have an amazing value that people need to experience. You need a knowledge base, you can’t experience it all on your own.
3.  If copper does not turn into gold, you have to change something.
4. The key is to experiment very often and fail quickly and silently. 
5. People have a fear of failure because they tie their self worth to the thing they are doing.
6. Influence causes impact.

Resources:

Connect with Alex

Check out MentorBox

Connect with Nicholas

Join The Brotherhood FB Group

Grab your copy of The Modern Day Businessman: Success Without Sacrifice 

Brian Kurtz has been a serial direct marketer for almost 40 years. He has overseen 1.3 billion pieces of 3rd class mail, sending it in direct response marketing. At the height of infomercial success, Brian bought media in excess of $80 million and sold over 3 million books via direct response television over a three year period. In this episode,  you will learn Brian’s tricks and tips to not only focus on your goals but how to wow your clients.

Timestamped Show Notes:

[3:42] Starting Life As Brian Kurtz 

[10:36] Developing Core Beliefs

[14:13] Figuring out “The Gap” Method

[20:43] Transitioning Into The World Of Marketing

[26:50] Mastermind Groups

[29:30] Contribute To Connect

[34:26] Money Mindset Shift 

[38:32] Finding The Right People And Your Right Product 

[44:12] Discovering A Possible Niche

[47:58] Overdeliver

Takeaways:

1. Spend an hour writing down 5 things you want to accomplish in your next quarter.
2. Always remember the importance of family.
3. Look at your life in 90-day increments to organize your goals and keep yourself on track
4. The success formula for direct marketing campaign is 40% list, 40% offer, 20% creative/ sales message.
5.  You have to be a teacher and a student. You never stop learning.

Resources:

Grab Brian’s Book Overdeliver

Grab The Modern Day Businessman

Connect with Nicholas

Join The Brotherhood FB Group

Joe Vargas is a former Las Vegas nightlife executive and blogger. He began a CBD website known as BuyLegalMeds.com. Listen to Joe speak the real and raw truth about life and business.

Timestamped Show Notes:

[2:00] Who Is Joe Vargas?

[10:20] Growing And Adapting To Surroundings

[14:20] Developing Friendships 

[17:25] Transitioning Out Of The Military

[23:05] Don’t Knock On The Thing That Got You Where You’re At

[29:34] Investing Your Energy Into Good People

[34:00] Innovating Products Through A Core Group Of People 

[38:34] What Makes A Company The Best

[41:10] Using Social Media To Build Relationships

[47:10] Dealing With What Comes Next

[52:15] Having The Right Mindset As A Business Leader

[57:27] Getting Through Problems To Make Money

[1:01:26] Handling Negative Situations

Takeaways:

1. Finding people who can relate to your aspirations and goals can be hard but it’s the best idea to surround yourself with like-minded people
2. What got you here maybe won’t get you to the next level, you need to transition. Don’t knock on the thing that got you to where you’re at. 
3. Focus on the positive and put out good energy. 
4. Sometimes it’s good to connect with your customers on a personable level.

Resources:

Connect with Nicholas

Connect with Joe

Join The Brotherhood FB Group